Tuesday, June 14, 2011

It's Good to Have Choices. I Guess.

A couple of things that came on my radar screen of late, and which for one reason or other amused.

First up, this from Outback Steakhouse, asking me to select my “favorite Outback location.” This will be easy:

On the other hand, sometimes you can have too many choices. Or a couple of choices that leave you scratching your head a bit:

“Best describes.” Also, “Select one answer.” I don’t know why, but something about that just seems wrong.

I get that the Outback “choice” is the result of one-size-fits all programming. But the gender question--which comes from one of the online surveys that I take fewer and fewer of all the time, and this is one of the reasons—is just the result of not taking the time to have someone else read it over and say, “You know, this sounds kind of weird.”

Which is why it’s pleasant, in my current gig, to have a boss who understand the importance of good writing and who is a pretty decent editor himself, as well as a volunteer who comes in every week to proofread for me before I send publications to press—and who also knows what she's doing, having worked as a proofreader before her retirement.

Even so, the bugaboos will slip through. Sometimes, I’m the only one who notices them. I hate those the most.

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